I would prefer to use the NameCoin fork 611 or to setup a new fork of it allowing to resolve onion names globally for non-TOR users, too.
This would widely push the acceptance of hidden onion based web services if these can be reached with web2tor gateways from any Internet device, too.
As a side effect the fork 611 is almost unknown by now which allows the registration of almost any domain name you like.
611.to resolves from any Internet capable device.
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